I-A
Motion Graphic - Digital Design
I-A
Motion Graphic - Digital Design
I-A Show is an annual graduation exhibition of UNSW Bachelor of Interior Architecture. I collaborated with the I-A team to create the first digital exhibition within the degree. during the Covid-19 lockdown.
With the concept of “Radically Apart, but Intimately Close”, the I-A Show 2022 challenged the idea of proximity and accessibility. Together, this digital exhibition allows collaboration and participation of the cohort, faculty stakeholders, staff, and industry partners; showcasing the magnificent student works.
The project encompasses a wide-range of digital attributes, from social media strategy, social media graphics, motion design, to website and digital exhibition.
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What's been done?
_Digital Campaign
_Social Media
_Motion Design
_Digital Design
What's been done?
_Digital Campaign
_Social Media
_Motion Design
_Digital Design
I-A
Motion Graphic - Digital Design
I-A
Motion Graphic - Digital Design
JMM is a leading Investor Relation and Media Communication company; providing strategic investor and media relations to ASX listed companies.
I worked on their rebranding to better represent the company’s prestigious presence within the finance industry. This includes creating various digital concepts and motion graphics. With JMM’s sleek and luxurious rebranding, the result embodies the high-caliber service that JMM provides to their clients.
What's been done?
_Branding
_Creative Direction
_Motion Design
_Digital Design
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Let's talk 👋
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Let's talk 👋
Contact Us
Let's talk 👋
Contact Us
I-A
Motion Graphic - Digital Design
Summary
Discover how we gave this startup a fresh visual start. With over 50 team members, 5000+ users and 27M, it was time to replace their outdated look with a design that matched their ambitions.
Webflow is the Berlin-based Series A startup on its way to becoming the leading finance platform for SMEs, freelancers, and self-employed persons.
What we've done
1. Strategic Discovery
2. Web application redesign & optimization
3. Mobile application redesign & optimization
4. Landing page redesign & optimization
5. Component-based UI-kit
6. Product Design Sprints to explore new functionality
We've got work to do
Webflow needed help with usability and information architecture of their product website, landing pages mobile and web applications. They had short “startup” deadlines and had experienced lackluster results from other design companies.
Their customer insights were ready for A/B testing. They were also rapidly growing and wanted to have a well documented visual guidelines for the product team to simplify onboarding and enhance visual consistency.
Level asked as to help
— Take their product look to the next level
— Fix UX issues in mobile and web application
— Match their bold vision to the look and experience of the product
— Provide a visual framework that will help the product team iterate faster
Creating a landing page with clear and targeted messaging was a crucial step in increasing conversions. Together with the Webflow team, we have compiled a new product page structure using the AIDA model and packed that in a nice cover 🙂
I-A
Motion Graphic - Digital Design
Summary
Discover how we gave this startup a fresh visual start. With over 50 team members, 5000+ users and 27M, it was time to replace their outdated look with a design that matched their ambitions.
Webflow is the Berlin-based Series A startup on its way to becoming the leading finance platform for SMEs, freelancers, and self-employed persons.
What we've done
1. Strategic Discovery
2. Web application redesign & optimization
3. Mobile application redesign & optimization
4. Landing page redesign & optimization
5. Component-based UI-kit
6. Product Design Sprints to explore new functionality
We've got work to do
Webflow needed help with usability and information architecture of their product website, landing pages mobile and web applications. They had short “startup” deadlines and had experienced lackluster results from other design companies.
Their customer insights were ready for A/B testing. They were also rapidly growing and wanted to have a well documented visual guidelines for the product team to simplify onboarding and enhance visual consistency.
Level asked as to help
— Take their product look to the next level
— Fix UX issues in mobile and web application
— Match their bold vision to the look and experience of the product
— Provide a visual framework that will help the product team iterate faster
Creating a landing page with clear and targeted messaging was a crucial step in increasing conversions. Together with the Webflow team, we have compiled a new product page structure using the AIDA model and packed that in a nice cover 🙂
I-A
I-A
I-A
Let's talk 👋
Contact Us
Let's talk 👋
Contact Us
Let's talk 👋
Contact Us
Let's talk 👋
Contact Us
I-A
Motion Graphic - Digital Design
I-A
Motion Graphic - Digital Design
As the lead designer on the project, I worked closely with Authium, a Lithium exploration company based in Nevada, USA, to create a comprehensive branding and website design. The goal of this project was to position Authium as a leading player in the competitive lithium industry by highlighting their commitment to net zero movement, and to attract prospective investors pre-IPO (Initial Public Offering). This included researching the industry and the company's competitors, conducting stakeholder interviews, and creating a detailed brand positioning document.
The website was a key component of the rebranding effort, designed to provide a comprehensive overview of the project for investors. I worked to create a modern and visually appealing design, with a clean and intuitive navigation structure. The website was fully responsive and optimized for all devices, ensuring a seamless user experience for investors and other stakeholders.
Overall, the Authium rebranding project was a success in positioning the company as a forward-thinking and environmentally conscious player in the lithium industry, appealing to a wide range of investors and other stakeholders. The website, as a central piece of the rebranding, was a powerful tool for communicating the company's strengths and value proposition, and helped the company in getting a successful IPO.
What's been done?
_Branding
_Research
_Web design
_Stationery Templates
I-A
Motion Graphic - Digital Design
I-A
Motion Graphic - Digital Design
Fostering an awareness, appreciation, and understanding of gender inequality & unrealistic body expectation through the lense of fashion.
'The Unspoken is an adaptive re-use project of an abandon power station in Sydney. It consists of various exhibition journey that focused on the topic of: Fostering an awareness, appreciation, and understanding of gender inequality & unrealistic body expectation through the lense of fashion. The design symbolically shows objective treatments of the human body through playful metaphors. It is directed towards the celebration of different body forms and the neutralisation of gender.'
I-A
Motion Graphic - Digital Design
I-A
Motion Graphic - Digital Design
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I led the redesign and rebranding of Red Leaf Securities' website, starting from research, planning, prototyping, and rebranding, to final web design and animation. My role involved curating the site map, improving the user experience, and creating a more accessible and clean platform.
I established the new media centre, which houses all of Red Leaf Securities' media recordings for TV, vlogs, and media articles. This centralised and easily accessible location enhances the overall user experience and provides a comprehensive repository for valuable financial insights.
My design approach reflects Red Leaf Securities' commitment to excellence, leveraging substantiated research and the latest investment tools to effectively communicate the investment committee's expertise through the website.
Overall, this project demonstrates a comprehensive and integrated approach, elevating Red Leaf Securities' online presence and effectively communicating their expertise and value proposition to a discerning audience.
What's been done?
_Branding
_Creative Direction
_Visual Design
_Website Design
_Prototyping
_Research
